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Colour & Code
The Penetanguishene BR+E 2021 report, open on the priority themes: energize the downtown, business development and the waterfront connection.

Strategy

Strategic planning and community consultation.

We deliver comprehensive strategic action plans and expertly facilitated community consultations, to help municipalities, nonprofits and businesses achieve their core objectives.

Who leads this work

  • Tonya Kraan, Customer Success Advisor, Applied Intelligence
  • Tonya Kraan Customer Success Advisor, Applied Intelligence

clients:

Whose plans these are.

A few of the councils and organizations behind the work on this page.

Every client since 2009
  • Township of Selwyn
  • CanWISP
  • Township of Asphodel-Norwood
  • Women's Resources

strategic planning:

We turn your vision into measurable success.

At Colour and Code we transform your vision into measurable success. We deliver comprehensive strategic action plans and expertly facilitated community consultations to help municipalities, nonprofits and businesses achieve their core objectives.

the baseline:

A plan starts by describing the place honestly.

Before a strategy proposes anything, it has to say where things actually stand. Business counts, jobs, wages and the sector mix, gathered and set out so a council can see the shape of its own economy rather than argue about it.

These figures are the employment profile from one of the strategies on this page. Every plan we write starts with a page like it.

The County of Haliburton Economic Development Strategy, open on the employment profile.
Jobs by sector, largest employers
Retail 1241 Health care 711 Construction 700 Accommodation and food 603

Retail also carries the most businesses at 159, while construction carries the most sole proprietors at 212.

Jobs by sector, largest employers
Retail1241
Health care711
Construction700
Accommodation and food603

Source: County of Haliburton Economic Development Strategy, 2023 to 2026.

municipal government:

Municipal government.

Colour and Code partners with municipalities to navigate complex challenges, leverage local potential, and identify competitive advantages to strengthen business, grow jobs and attract diverse investment.

As proud members of the International Association for Public Participation (IAP2), we design and facilitate community consultations and focus groups that are highly engaging and produce actionable results.

The Penetanguishene BR+E 2021 report, open on the priority themes: energize the downtown, business development and the waterfront connection.
Town of Penetanguishene Business Retention and Expansion, 2021
  • Strategic development

    Comprehensive strategic plans, economic development strategies, and Business Retention and Expansion (BR+E) action plans.

  • Stakeholder engagement

    Targeted consultation frameworks and Foreign Direct Investment (FDI) action plans.

  • Infrastructure strategy

    Broadband strategies and action plans to connect rural communities with high-speed internet access.

charities and nonprofits:

Charities and nonprofits.

We provide practical and creative solutions that build capacity for the nonprofit sector. From capital campaigns to strategic plans, our team ensures you have the clear roadmap required to secure funding and maximize your organizational impact.

Open the Door, the capital campaign strategy produced for Women's Resources.
Women's Resources Open the Door, capital campaign strategy
  • Salesforce consulting

    As a registered Salesforce consulting partner, we help organize your fundraising and program data. We handle needs analysis, setup, training and ongoing support.

  • Centralized data management

    A single platform for donor management, grant prospecting, marketing engagement, memberships and project management.

  • Real-time dashboards

    Equip your staff and volunteers with vital data, to reduce manual analysis and keep the focus on your core mission.

business and enterprise:

Business and enterprise.

We work alongside businesses to transform concepts into robust strategic business plans, positioning you for investment opportunities and sustainable, long-term growth.

The 2019 public relations strategy and action plan produced for CanWISP.
CanWISP Public Relations Strategy and Action Plan, 2019
  • Business strategy

    Process improvement, strategy reports and workforce development.

  • Market positioning

    Marketing, branding, customer relations and public relations strategies tailored to your target audience.

what consultation surfaces:

Findings a council can put a budget against.

A Business Retention and Expansion survey puts numbers against the things business owners will otherwise only say one at a time. These are the headline findings from one recent BR+E study.

Businesses took part in the survey
60
Have been in operation for over 25 years
52%
Satisfied with their current business location
90%
Say a lack of high-speed internet affects business
60%
Plan to expand in the next 18 months
31%
Say their industry is growing or stable
77%

the work:

Strategies, studies, reviews and action plans written for councils, boards and organizations. Open one.

  • Business Retention and Expansion, 2021 cover
  • Economic Development Strategy, 2023 to 2026 cover
  • Growth Readiness Action Plan, final report 2022 cover
  • Business Retention and Expansion, 2019 cover
  • Line-by-Line Budget Review, 2017 to 2019 cover
  • Agriculture and Culinary Stakeholder Engagement Strategy, 2020 cover
  • Business survey highlights cover
  • Fundraising Tool Kit and template package cover
  • Open the Door, capital campaign strategy cover
  • Public Relations Strategy and Action Plan, 2019 cover

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